ItsBiggerThanMe: Live
Client: Novo Nordisk
Role: Graphic Designer
Date: November 2021 - February 2023
Role: Graphic Designer
Date: November 2021 - February 2023
Overview:
Assisted in the production for Novo Nordisk’s "ItsBiggerThanMe" tour, which spanned across 3 major U.S cities including New York, L.A., and Houston & involved working with celebrity talent such as Queen Latifah and Yvette Nichole Brown. This project involved designing and animating merchandise and
on-site signage.
Assisted in the production for Novo Nordisk’s "ItsBiggerThanMe" tour, which spanned across 3 major U.S cities including New York, L.A., and Houston & involved working with celebrity talent such as Queen Latifah and Yvette Nichole Brown. This project involved designing and animating merchandise and
on-site signage.
Key Responsibilities:
Animation: Animated live-stream transitions, title cards, introductions, signage and booth graphics.
Animation: Animated live-stream transitions, title cards, introductions, signage and booth graphics.
Graphic Design: Created event merchandise and accessories.
Photography: Assisted production team with ideation of key shots and framing of live event merchandise.
Photography: Assisted production team with ideation of key shots and framing of live event merchandise.
Results:
Produced visually striking merchandise and signage that contributed to a memorable event experience. The tour saw positive feedback from attendees, a notable increase in brand engagement at each city and an expanded database of people who provided information for future events.
Produced visually striking merchandise and signage that contributed to a memorable event experience. The tour saw positive feedback from attendees, a notable increase in brand engagement at each city and an expanded database of people who provided information for future events.
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